Master of Business Administration - Marketing
Northcentral University
Description
Focused on the many practices and theories that are at the heart of business and marketing, the online Master of Business Administration - Marketing degree program from Northcentral University is an ideal option for any individuals who is looking to develop the knowledge and skills effectively manage the entire scope of the product life cycle in a strategically-sound, systematic, ethical, and legal manner.
The main focus of this online MBA in Marketing in in guiding students their study of the classic and contemporary theories of both business and marketing as well as helping them to develop the complex practical skills that are needed for succeeding as a manager at any level.
This online marketing courses of this MBA program have been created to expose students to a myriad of topics, including:
- Introduction to E-Commerce
- Health Care Marketing
- Marketing Management
- Sales Force Management
- Customer Relationship Management
- Advertising and Promotion
- Consumer Behavior
- Product Management
- International Marketing Research
- International Marketing Consumer Behavior
- Ethical and Legal Issues in Marketing
- Marketing Research
- Strategic Marketing Planning
The courses provide learners the opportunity to enhance existing skills and knowledge and to gain new skills and knowledge germane to effectively managing the entire scope of the product life cycle in a strategically-sound, systematic, ethical, and legal manner.
Bachelor's degree, or equivalent, from an accredited or approved institution. The equivalent to a Bachelor's degree is 120 semester credits of college level coursework, including a minimum of English composition I and II and a college-level math course.
Accreditation Information
North Central Association of Colleges and Schools, The Higher Learning Commission
