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Bachelor of Science in Business Administration - Marketing

Post University



The online Bachelor of Science (B.S.) in Business Administration - Marketing degree program from Post University offers students an online and flexible option for earning their degree in marketing, and developing the skills needed to understand and create tactical marketing strategies.

Careers in marketing are some of the most exciting, and with this fully online degree in marketing students will gain the abilities that needed to identify and satisfy consumer needs.

This program will provide you with a sound understanding of the components that are needed to be skilled at selling, advertising, retailing and market research.

This program will also aid individuals in becoming familiar with current theories and practices, such as the Four P's" of the marketing mix: Product, Place, Promotion and Price.

Individuals who have earned their online degree in marketing will typically start their career in some sort of sales or management position at the retail level, but student will be able to work their way to a variety of marketing careers including:

  • Product planning
  • Marketing research
  • Distribution, advertising
  • Sales promotion
  • Packaging
  • Customer/public relations
  • Direct marketing

Accreditation Information

New England Association of Schools and Colleges, Commission on Institutions of Higher Education

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