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Bachelor of Science in Business Administration - Marketing

Colorado Technical University Online



The online Bachelor of Science in Business Administration - Marketing degree program from Colorado Technical University has been created to prepare students for fast-paced careers within the field of marketing.

During the course of this online marketing degree program, students work with experts in the field to develop an in-depth understanding of the complex relationships between organizations and their customers.

This online business marketing degree program offers students a flexible online option for preparing for a variety of marketing positions, such as :

  • Public Relations
  • Direct Response Marketing
  • Retail Management
  • New Product Planning
  • International Marketing

The core of the marketing curriculum of this program has been created to enable its students with a sound understanding of marketing trends through the a variety of online marketing courses, such as:

  • Consumer Behavior Fundamentals
  • Personal Selling and Customer Focus
  • Marketing Research Practices
  • Integrated Marketing Strategies
  • Principles of Advertising and Public Relations
  • Applied Marketing Management

This online marketing degree program also offers its students CTU Academic Certificates as they work towards their BSBA in marketing.

The 15-month Bachelor's degree is a 2+2 program and assumes that all associate-level requirements have been met through an Associate's degree or the equivalent.

Please add to disclaimers: CTU cannot guarantee employment or salary. Not all programs are available to residents of all states. Find disclosures on graduation rates, student financial obligations and more at

Accreditation Information

North Central Association of Colleges and Schools, The Higher Learning Commission

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