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Master of Business Administration (MBA) - Marketing

Capella University

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Description

The online Master of Business Administration (MBA) - Marketing degree program from Capella University has been created to guide students in developing the marketing and business skills that are needed for meeting the complex issues of today's competitive business environment.

This online MBA in Marketing degree program offers students a flexible option for developing the broad knowledge that is needed for working with the evolving needs of the consumer, managing sales, and overseeing international marketing and distribution operations.

Capella's MBA faculty members have designed this program's curriculum to enhance the skills of its students in a number of market-focused areas, such as:

  • Market research
  • Consumer behavior
  • Product development
  • Relationship management

As a component of this online MBA in marketing program, students will develop a strong business acumen and the skills that are needed for aiding students to succeed in any type of organization.

This is an ideal online MBA program for those individuals who are looking to gain the knowledge that is needed for obtaining a management and director-level position in marketing, sales, advertising, corporate communications, events, or public relations departments or firms.

Students in this program will develop a well-rounded understanding of both the core principles of marketing and business in order to position themselves for a leadership role within any type of organization.

As students in this online marketing degree program work with experts in the field, they develop the knowledge that is needed for effectively managing change, conducting negotiation, and providing an ethical leadership.

Graduates of this online MBA in marketing will have gained the knowledge that is needed for developing extensive and successful marketing plans.

All applicants must have a Bachelor's degree (or its foreign equivalent) from a regionally accredited or internationally recognized institution and an undergraduate GPA of at least 2.7 (on a 4.0 scale) or its equivalent from an international institution.

Accreditation Information

North Central Association of Colleges and Schools, The Higher Learning Commission

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