
Description
Created to be flexible option for developing a broad understanding of the field of marketing, the online Graduate Marketing Certificate program will guide students in developing the knowledge needed for succeeding in important roles, such as marketing managers, within an organization, particularly as organizations diversify to capitalize upon Internet opportunities to expand their markets.
This online graduate marketing certificate was created for those individuals who are new to the field of marketing, and who are looking to learn about the fundamentals of marketing and for those who already work within a marketing department, but seek to broaden their knowledge of the marketing concepts and how to apply them.
Topics addressed within the online marketing courses of this certification program, include:
- Managerial Communication
- Marketing Management
- E-Marketing Theory and Application
- Consumer Behavior
- Marketing Research
- Marketing Strategy
Students in this online marketing degree program will have opportunities to practice making decisions to solve a wide range of problems by applying these marketing theories and principles.
Individuals who successfully complete these courses will be awarded graduate-level credit for each course and a professional certificate upon completion of all courses in the certificate program.
For program disclosure information please, click here.
While widely available, not all programs are available in all locations or in both online and on-campus formats. Please check with a University Enrollment Representative.