Bachelor of Science in Communication - Public Relations
Walden University
Description
The online B.S. in Communication - Public Relations degree from Walden University was created to be a flexible option for students who are looking to develop a well-rounded understanding of the the many theories and practices that are the base of the public relations field.
Throughout the course of this online degree in public communications, students will study ways to craft effective messages and to use new and emerging technologies to communicate effectively in today's global information society.
Students in this online communication degree program will partake in a number of online public relations courses that will cover topics, such as:
- Developing Student Portfolios for Communication
- Introduction to Mass Communication
- Interpersonal Communication
- Essentials of Group and Organizational Communication
- Professional Writing for Successful Communication
- Communicating Through Media and Technology
- Communication and ThoughtPrinciples of Public Relations
- Critical Thinking
- Intercultural Communication
Whether you are pursuing a career in advertising, marketing, public relations, or promotions, or you are seeking to broaden your career options in other fields, Walden's B.S. in Communication will help you strengthen your communication skills and enhance your effectiveness in corporate, nonprofit, public sector, and community settings.
In this concentration, you can expand your understanding of the principles and practices of public relations, and directly apply them to real-world scenarios. These practices include identifying the best ways to build awareness or generate attention for individuals, organizations, products, and places. By the end of your program, you will have explored ways to build a consistent image and the messaging that can be carried through varied channels, including advertising, client relations and management, and crisis communication.
To inquire for Bachelor's-level degree, must have High School Diploma/GED or higher.
Accreditation Information
North Central Association of Colleges and Schools, The Higher Learning Commission
