Bachelor of Fine Arts in Advertising and Design
International Academy of Design and Technology
Description
During the course of this online Bachelor of Fine Arts in Advertising and Design degree program from International Academy of Design and Technology, students will work with a number of experts as they develop the knowledge and the skills that are needed for creating and designing various types of advertisements.
This online Advertising and Design program is based on a comprehensive curriculum that is focused on hands-on projects. Students in this dynamic program can develop a professional portfolio to take with them into the competitive workplace.
As a student in this online degree program, students will partake in a number of of online advertising and design courses that will introduce them to a number of topics, including:
- Advertising Concepts
- Elements of Visual Advertising
- Principles of Marketing
- Copywriting
- Photography for Advertising
- Consumer Behavior
- Audio / Video for Advertising
- Direct Marketing
- Public Relations
- Art Direction Project
- Special Topics in Advertising Design
- Senior Advertising Design Project
- Campaign Advertising
- e-Commerce
- Media Planning
- Advertising Design Internship or Advertising Design Capstone
- Senior Advertising Design Portfolio
- Marketing Business
- Introduction to Business
- Project Management
- Design Fundamentals
- Introduction to Drawing
- Typography
- Digital Imaging
- Storyboarding
- Graphic Design
Graduates will have experience in the technical preparation of publication graphics, files and pages; writing and publicizing a public relations plan; creating storyboards for ad campaigns; and editing audio and video for use in advertising. With an emphasis on today's advertising market, our Advertising and Design program is designed to help students prepare for a diverse range of careers, including creative director, promotional designer, advertising account manager, Web designer and advertising producer.
Students must have a high school diploma or GED equivalent.
Please add to disclaimers: IADT cannot guarantee employment or salary. Find disclosures on graduation rates, student financial obligations and more at www.iadt.edu/disclosures.
Accreditation Information
Accrediting Council for Independent Colleges and Schools (ACICS)
