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Bachelor of Arts in Business Administration - Marketing

Keiser University



The online Bachelor of Arts in Business Administration - Marketing degree program from Keiser University offers a program that combines the core concepts of business with the practical and theoretical aspects that are found in the field of marketing.

This is an excellent degree program for those individuals who are looking for an online marketing program that will aid them in developing the necessary skills and understanding that is needed for obtaining careers areas including:

  • Advertising
  • Customer relationship management
  • Retailing
  • Management of Promotion
  • Sales Management
  • Retailing Management
  • New Product Management

While in this online marketing program students will learn about the fundamental marketing strategies as well as the theoretical foundation that is needed to accomplish effective management practices in marketing organizations.

Students will also gain a well-rounded understanding of the latest in marketing computer and software applications, and the collection, analysis, and presentation of information in achieving profitability, market share, and revenue targets.

Accreditation Information

Southern Association of Colleges and Schools, Commission on Colleges

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