RegisterSign In

Search Engine Training Workshop (Without Software)

Distance-Education.org

Description

To be competitive on the Internet your site must rank in the top 30 of the top ranking search engines and directories. Search engines are the fastest way for prospective customers to find your site. So do not underestimate what good positioning in the search engines can do for you. It has been estimated that up to 80 percent of all web site traffic comes from the major search engines. How can you learn what to do to get your web site ranked high in the engines?

By completing each lesson, students will look at all the strategies in the search positioning process through analyzing their site, handling of keywords, basic HTML coding, making of Information pages, and more. Each lesson will build on the previous one, offering the opportunity to learn the basic requirements for the major search engines. The key to generating free, targeted traffic to your website comes with achieving a top ranking. This is a practical turnkey system that will level the playing field!


Outcomes

The student will demonstrate his or her understanding of the weekly lessons by answering the questions that will be turned in to the facilitator.


Assessment

Upon completion of this course, students will achieve the following:

  • Be able to develop effective keywords and keyword phrases relative to their site.
  • Know where and how to place keywords for maximum relevancy.
  • Understand and develop creative titles and descriptions to further insure surfers to visit their site.
  • Understand and develop content rich pages of different ranking algorithm of search engines.
  • Learn from competitors and some of the underhanded techniques they might employ and how to deal with them.
  • Have constructive feedback from the facilitator as needed to support and assist each student.

course quick facts
course code DED276
cost $149.00
estimated time to
complete course
24 Hours
course materials
available
6 Weeks
instructor

Barbara I. Chick is an Internet Marketing Consultant, has owned and operated her own business online for the past six years. She has spent the past several years learning and developing her site through the "hard knocks" of what it means to be an online entrepreneur, combining past skills of academic research. Through this experience Ms. Chick has been working with Web positioning refining and teaching basic and advanced classes in Web positioning and Search Engine Optimization methods.

testimonials

"I gained a great deal of knowledge of the inner workings of search engines. What to look for, how to combat changes, etc." - Michelle Lefeld